My friend, Chris Saunders, is helping me transfer this site and its content to a new location where I can have control over the format, etc. This process will take about another week, but shouldn’t be interfering with posting while we work on this, other than possibly cutting own on the amount of posts i can put up on the nights we are working on this. As far as reading this site, nothing will change, other than hopefully I will be able to make this site better and more comprehensive in the years to come.
Although i don’t see them, many people have told me that they are seeing ads on this site. These are WordPress ads, ones that I do not see any money from. When I transfer this site I will start seeing money from ad revenue. In less than two years I have already put up close to 1,600 posts. As you can guess I put an extremely large amount of time into this venture. My goal has always to make money from this site as a way to supplement income from my music career. In the music/entertainment business you often do not see one large payday, but get your income from multiple revenue streams. As well as loving to write, this was a way in which I could generate another income stream while doing something creative that I loved to do.
In my private life I avoid ads if possible. I don’t subscribe to cable, I don’t stream music with ads, and I rarely listen to the radio. Internet ads and print ads are the only ads that I encounter with any regularity, although of course I see billboards and other monstrosities when I am driving around town. I have conflicted feelings about making money off of advertisements. I don’t have a problem with advertisements in general. It is their placement and the fact that so many of them are purposely manipulative that I find degrading. If ads had their time and place it would be one thing. However, as everyone knows, advertising tries to reach people in ever increasing public spaces and intellectual realms. One should read Naomi Klein’s No Logo.
A few years ago I was in La Rochelle, France. I was walking around the town and I was amazed at how aesthetically pleasing it was. I suddenly realized that there were no ads or billboards, only hand painted store signs. Once you got further out into the outer rim of the town one would start seeing more traditional advertising, but not in the center of town. This seems sensible to me, to have places, whether in the real world or intellectual space, where ads are allowed or not allowed. However, again, advertising’s very nature is to try and nudge further and further into our public and private spaces.
At the same time I am under no illusion that until you reach a certain threshold of people willing to pay for content, which even large publications have struggled with at times, advertising is the way to get paid for working on a blog. i do believe that people should be paid for their work. One must earn a living, and in these times it is no small feat to do so.
As someone that has been highly critical of large corporations and the role they play in American life, I ask myself if i can remain neutral, while at the same time making a small amount of money off of that very system. it is fair for any of you to question that as well. At the end of the day though, I must only answer to myself. I simply want to make those of you that keep coming back here aware that I am aware of all of the ethical questions concerning these matters.
I am about a week or so away of making these changes to the site, at least before you notice them. Although work has begun, none of the changes will be made public until that work is done. Perhaps then I will have a better idea of what I am dealing with. I would have made these changes sooner, but my schedule has prevented me from doing this. I was poised to make these changes a couple months ago, but I ended up recording a solo EP in my spare time. Anyway, it is long overdue. That’s where I’m at. If you have any thoughts or questions in the mean time, feel free to send me your thoughts.